Tom Becka
Author, Radio Personality, Motivational Speaker

"Becka gives a stunning performance in this book! It is unique, entertaining and effective as it provides you the trade secrets to give the sales performance of your life. Bravo!"
David Cottrell
Best Selling author of Monday Morning Leadership and Monday Morning Choices



"Often sales professionals spend too much time focusing on process, methodology, and tools and forget that it's equally important to understand why buyers, their audiences buy. Tom's book presents a fresh and unique approach--selling is really show business and gaining audience approval is paramount to success. Read this book to learn how and why the best sales professional must have a great deal in common with award-winning show business performers."

Bob Kantin
Founder and President, SalesProposals.com
Author of " Why Johnny Can't Sell" and "Sales Professionals Guide to Writing Winning Proposals."



"Sam Walton said 'There is only one boss, the customer, and he or she can fire anybody in the company from the chairman on down by spending his or her money elsewhere.' Father Carroll Abbing said 'The secret to happiness in life is to love and the essence of love is to serve.' Tom Becka says to learn from the best people like those above and become a great servant at serving your customer. Tom's book makes you want to improve yourself in becoming a better student, thus learning to become a better leader."

Jack Kahl
Founder of Manco Inc.
Internationally recognized author, speaker, leader and author of Leading from the Heart.


The first book to show that every sales call is a performance and that the best way to get your message across is to entertain your audience.

Did you know there are 120,000 members of the Screen Actors Guild, yet only a handful stand out. What do these performers do to be noticed? To be successful? To be happy?

There’s No Business Without the Show will teach you their tricks.

Your industry is just as crowded and competitive as someone trying to make it in Hollywood. If not more so.

What can you do to stand out and be a star? There’s No Business Without the Show takes many of the techniques the stars use and puts them in a show business perspective.

There are chapters in the book that will help you
  • Develop an image to be unforgettable
  • Create a niche and dominate it
  • Become a media expert to get thousands of dollars in free publicity
  • Turning negatives into positives and more sales
And that’s just the start.

There’s No Business Without the Show is a fast paced, informative, entertaining look at thinking of your life in sales in a different light. This book will help you realize that every time you get before a client or customer you are getting on stage to give a performance. Read the sample chapter to find out more.